Chicco is consistent with its mission in everything it does. Its know-how and expertise are at the service of today’s children and families to provide simple, innovative and contemporary solutions. Here its values:
Chicco knows how to work alongside mothers and children because it is fully aware of how important the bond that develops and grows between them is and aims to offer solutions that support and facilitate a positive relationship.
Chicco knows that it is thanks to spontaneity that children discover the world and this is why it aims to allow them to freely express themselves whatever the situation.
Chicco provides mothers and children with simple solutions to improve everyday life.
Chicco gives children the freedom they need to express their imagination and enhance their desire to experiment. This is why it aspires to provide mothers and children with state-of-the-art solutions.
Chicco knows how much a smile is worth, how important a serene and secure environment is for a baby. This is why it provides mothers and children with solutions that fill everyday life with moments of harmony and positivity.
Chicco knows that growth, for children, is a natural and instinctive strive towards the future. And also knows how important it is for their mothers to help them grow up happily. This is why it provides solutions that instil a sense of trust and security.
Everyone deserves a bit of happiness and Chicco knows that. This is why it designs products aimed at fulfilling the needs of all mothers and children.